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The main goal in software development processes is to satisfy customers with timely releases of software that works flawlessly. Test automation makes it possible to execute test cases during off-peak hours, and to distribute them in parallel across multiple physical or virtual servers. Automated tests complete in a fraction of the time required for manual testing, giving the team significantly faster feedback on the quality of the application and its suitability for release.

In software testing, test automation is the use of special software (separate from the software being tested) to control the execution of tests and the comparison of actual outcomes to predicted outcomes. Test automation can automate some repetitive but necessary tasks in a formalized testing process already in place, or add additional testing that would be difficult to perform manually.
Automated testing or test automation is a method in software testing that makes use of special software tools to control the execution of tests and then compares actual test results with predicted or expected results. All of this is done automatically with little or no intervention from the test engineer. Automation is used to to add additional testing that may be too difficult to perform manually.
I think we can all agree that automation is a critical part of any organization's software delivery pipeline, especially if you call yourself "agile." It's pretty intuitive that if you automate testing, your release cycles are going to get shorter. "So, if that's the case," you might say, "why don't we just automate everything?" There's a good reason: automation comes with a price.