Although this a complete list of the best software for small businesses in each of these categories, there might be other options that work better for your company. Click on the category headers below for a full list of available products. For personalized recommendations based on your business needs call one of our Technology Advisors at 877-822-9526 for a free, 5-minute consultation.
QA professionals know that UI testing is essential to a comprehensive test strategy, because it provides critical feedback from the user’s perspective. But this requires significant effort: validating visual details like images, colors, and fonts as well as every aspect of the application’s functional behavior — including its controls, navigation, error messages, data entry handling, and more. Comprehensive GUI testing is time-consuming and expensive, especially when tests must be repeated as part of a regression suite or for cross-browser/cross-device compatibility. Automated tests save time and costs by executing in a fraction of the time required for manual testing. Test automation conserves system resources by running overnight and in parallel, across multiple browsers and platforms. Automation also frees test personnel from routine tests so that they can focus on more challenging and exploratory testing.  The improved test coverage possible with test automation creates confidence that an application is ready for release with the quality that users demand.
Marc is a copywriter who, fittingly enough, runs Marc Schenker Copywriter. An expert in business and marketing, he helps businesses of all sizes get the most bang for their ad bucks. Just click on the links below to talk to me about anything from landing pages, blogging, social media, websites, video scripts, infographics and email marketing to white papers, case studies, paid search and SEO!
Botkeeper is an accounting service that uses artificial intelligence and machine learning to automate bookkeeping, and a dedicated (human) accountant to oversee your account and handle urgent or complex issues. Businesses in any industry can use this service, and it integrates with top banks and accounting, POS and ecommerce software. Pricing is based on the number of transactions you record each month, and there's no lengthy contract. botkeeper.com
Intuit QuickBooks Online offers a range of features for all types of small businesses. This includes freelancers, consultants, online merchants, store and restaurant owners, service providers and more. Whether you're just starting out, expanding or have an established business, QuickBooks Online is packed with basic and advanced features to meet your accounting needs. [Go here for a full review of QuickBooks Online accounting software.]
This doesn’t replace the face-to-face communication that’s a necessary part of software development. Instead, it enhances that aspect by providing another channel through which to communicate. Think of it this way – email didn’t replace the telephone; it was just an additional tool that could be used to communicate. The same holds true with tools like TestComplete by SmartBear – they’re not replacements for face-to-face communication as much as they’re ways to improve communication.
With Acceptance Test-Driven Development (ATDD), business customers, testers, and developers can collaborate to produce testable requirements that help them build higher quality software more rapidly. However, ATDD is still widely misunderstood by many practitioners. ATDD by Example is the first practical, entry-level, hands-on guide to implementing and successfully applying it.
Kathy Yakal has been annoying computer magazine editors since 1983, when she got her first technology writing job because she tagged along with her ex-husband on a job interview. She started freelancing and specializing in financial applications when PCs became financial tools for consumers and small businesses (after a stint at a high-end accounti... See Full Bio
Paying bills isn't as much fun as sending out invoices, but it has to be done. You may already be managing this task through your bank's website, which may or may not excel at this service. There are few other options online for standalone bill-pay, and the ones that exist have restrictions. Bill.com rules when it comes to supporting both invoices and bills; you'll be charged $29 per user per month for payables automation only. If that's more than you want to pay, you could subscribe to Wave, which is free, and just use its bill-paying tools.
Paying bills isn't as much fun as sending out invoices, but it has to be done. You may already be managing this task through your bank's website, which may or may not excel at this service. There are few other options online for standalone bill-pay, and the ones that exist have restrictions. Bill.com rules when it comes to supporting both invoices and bills; you'll be charged $29 per user per month for payables automation only. If that's more than you want to pay, you could subscribe to Wave, which is free, and just use its bill-paying tools.
Testing is a very important phase in the development process. It ensures that all the bugs are ironed out and that the product, software or hardware, is functioning as expected or as close to the target performance as possible. Even so, some tasks are too laborious to be done manually even though they are easy enough to do. This is where automated testing comes in.
This web-based human resource management software automates virtually all HR processes, including employee benefits, holidays and payroll management, all from a single dashboard. It likewise can generate reports which can be used in coming up with valuable business insights. The app assists staff in managing and coordinating HR functions by providing them with additional user permissions.

Appium relies on a robust community of users active on GitHub to release updates or to fix any bugs. For enterprise mobility professionals, getting involved with the Appium community allows testers to contribute to Appium’s growth and development. Appium is a full-on coding solution, that can be cumbersome for some mobile testers as it is not the most user-friendly solution available today.
Automated software testing is becoming more and more important for many software projects in order to automatically verify key functionality, test for regressions and help teams run a large number of tests in a short period of time. Many teams (especially larger projects) still require a significant amount of manual functional testing in addition to automated testing, either because of the lack of sufficient resources or skills to automate all tests.
Trello is often cited as a great project management tool for small businesses and teams because it’s so easy to use. The tool was sold to Atlassian in early 2017, but it has retained its core functions and even added a couple of cool add-ons since then. Trello is a fully Kanban-style project management tool that allows teams and individuals to add lots of pertinent information to tasks on their board and get notified when team members make changes.
Email is a fantastic invention, but it is missing a few key features out of the box. For example: the ability to send emails later, if you don’t get a response. And notifications on which emails are awaiting your reply. Boomerang helps emails flow in and out of your inbox more easily, preventing the dreaded buildup of drafts, unreads and messages you’re “just saving for later” instead of archiving them.
However, actually building automated tests for web applications can be challenging because the user interface of your application might change regularly, because of incompatibilities between browsers and because you usually need to support various server or client platforms. The following tools make it easier to build and execute automated tests for your web application.
Cucumber is a tool for working with the executable specifications. The executable specifications are used for greater collaboration among IT and business teams. This tool is useful for writing acceptance tests for the web application. Cucumber offers feature files that can be used as a go-to-documents by Business Analysts, Developers, and Testers, etc. Initially, Cucumber was implemented in Ruby language but later it was extended to the Java framework.  Cucumber supports languages such as Perl, PHP, Python, Net etc.

The platform can likewise capture expenses from credit card transactions, a very useful feature. It can be accessed at any given time and place as it runs on any device. Problems arising from spending limits and expenditures that are permissible are minimized, resulting in compliance and enforcement of companies’ spending policies. Popular integrations include Zoho Books and Zoho CRM, which allow users to utilize a single account for all tools.


The platform can likewise capture expenses from credit card transactions, a very useful feature. It can be accessed at any given time and place as it runs on any device. Problems arising from spending limits and expenditures that are permissible are minimized, resulting in compliance and enforcement of companies’ spending policies. Popular integrations include Zoho Books and Zoho CRM, which allow users to utilize a single account for all tools.
Hubspot calls themselves an inbound marketing and sales software, but the software modules come as stand alone or integrated marketing, CRM, and sales tools. The CRM is always free, and sales and marketing tools start at $0 and scale from there. From website building tools to lead generation and tracking modules and drip campaigns, Hubspot covers all the bases.

Interactive home pages. Some small businesspeople love working with numbers, but many just want to sign on to their accounting application, do what's needed, and move on. Interactive home pages, or dashboards on these websites play two primary roles. First, they flag tasks that need attention and provide a bird's-eye view of your finances, with graphs, charts, and tables that quickly summarize real-time income, expenses, and cash flow. Second, most of these sites' dashboards contain links to working screens, so you can pay a bill or send an invoice or transfer funds between accounts—whatever needs to be done that day.


TL;DR: Testing is a sophisticated task that requires a broad set of skills and with the means currently available cannot be automated. What can (and should) be automated is regression testing. This is what we usually refer to when we say test automation. Regression testing is not testing, but merely rechecking existing functionality. So regression testing is more like version control of the dynamic properties of the software.
Here’s a disarming stat: only 2.5% of companies finish every project they start. A Gartner report reveals that only 5% of companies use just one project management tool. This indicates a need for an “all-in-one” solution that helps employees reduce the amount of time they spend switching between apps. Here are three great solutions to get you started.
Aside from those mentioned, the software can automate any business’ payment operations around the world, which could range from tasks like onboarding to tax compliance. It is capable of streamlining payment processing in around 190 countries. Using the product, businesses can rest assured that they are compliant with all existing tax and regulatory requirements minus too much human intervention. Customer and vendor payment experiences are likewise improved, along with service quality.

The IT industry depends on similar Agile practices of different names to meet the market’s demand for their products and services. Test automation is vital to Agile and the companies using Continuous Integration and Delivery, TDD, and BDD. For the titans of technology and the IT industry at large to reap the benefits of test automation, they must rely on automation frameworks.
Robust GUI test automation begins with the reliable object identification provided by Ranorex Spy. This tool can be used alone or from within the Ranorex Studio environment to deliver industry-leading recognition of GUI objects and controls, and ensure that each user interface element is uniquely identified using the powerful RanoreXPath syntax. Information on identified objects can be shared with team members through snapshot files, or stored in the Ranorex object repository for use in automated tests. The object repository in Ranorex Studio manages identified UI objects, so that they are editable and re-usable across testing projects. Features of the repository include the ability to assign meaningful names to repository objects to make them more maintainable, set default values, or link objects to parameter values. Ranorex Studio tools support best practices in automated test case design, including separation of test data from procedures, use of local and global parameters to pass values, and easily reusable code modules that can be shared by the entire team.

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