khudara vikretaaon ke maadhyam se bikne vaale utpaadon ke nirmaata khudara vikreta ko beche gaye apne utpaadon ko badhaava dene ke liye ek seemit avadhi ke liye is ummeed ke saath chhoot deta hai, ki khudara vikreta bachat ko apne graahakon tak pahunchaaega. haalaanki, khudara vikreta aamtaur par forward baaing mein vyast ho jaate hain aur chhoot avadhi ke dauraan adhik utpaad khareedne lagte hain jitna ki ve prachaar avadhi ke dauraan bechne ka iraada naheen rakhate. kuchh khudara vikreta ek prakaar ke antarapanan mein sanlagn ho jaate hain aur riyaayati utpaad ko anya khudara vikretaaon ko bechne lag jaate hain, is abhyaas ko daaivarting ke roop mein jaana jaata hai. is abhyaas ka mukaabala karne ke liye, nirmaata, prachaarit maal par RFID taig ke prayog ki sambhaavanaaon ko talaash rahe hain taaki ve track kar sakein ki vaastav mein kaun sa utpaad poori tarah se riyaayati keematon par aapoorti shrrunkhala ke maadhyam se becha gaya hai.[27]
mobile kanpyooting aur web praudyogikiyon ke saath milkar RFID, sangathanon ko apni sampatti ki pehchaan karne aur prabandhan karne ka tareeka pradaan karti hai. shuroo mein ekeekrut RFID reedar ke saath pramukh reetel kreg paitarasan, nauksavile, TN. mobile computer, mein shuroo kiya gaya jo ab upakaranon ka poora set pradaan kar sakte hain jo kaagaji kaarravaai ko samaapt kar sakta hai aur pehchaan aur upasthiti ka saboot de sakta hai. yeh tareeka shaareerik roop se deta pravishti ko samaapt karta hai.
shalya chikitsa, yahaan tak ki ek chhote paimaane par bhi, apne jokhim saath laati hai. RFID chip pratyaaropan bhi koi apavaad naheen hai. "yoojing radio freekveinsi aaidenteefikeshan (RFID) teknolaaji in hyumans in the United states for total control,"[12] ke lekhak David bi smith ke anusaar, smith svaasthya jokhimon ka udaaharan dete hain jaise "... pratikool ootak pratikriya, pratyaaropit traansapondar ka pravaas, samjhauta soochana suraksha, pratyaaropit traansapondar ki vifalta, pratyaaropan ki vifalta, electronic skainar ki vifalta, vidyut chumbakeeya hastakshep bijli ke khatre, chunbakeeya anunaad imejing asangati aur needal stick"(38). is tarah ke jokhim kisi ko bhi ho sakte hain.
kuchh pranaaliyon mein yadi digital deta ka ek bhaag lupt ho jaae ya galat tareeke se vyavahrut hon, to sambandhit deta ke vishaal khandon ka arth poori tarah se badal sakta hai. kyonki kleef ifekt ke kaaran, upayogakartaaon ke liye bataana mushkil hai ki koi vishisht system vifalta ke kagaar par sahi tha ya fir vah asafal hone se pehle bahut adhik shor ko sahan kar sakta hai ya naheen. 
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