QA professionals know that UI testing is essential to a comprehensive test strategy, because it provides critical feedback from the user’s perspective. But this requires significant effort: validating visual details like images, colors, and fonts as well as every aspect of the application’s functional behavior — including its controls, navigation, error messages, data entry handling, and more. Comprehensive GUI testing is time-consuming and expensive, especially when tests must be repeated as part of a regression suite or for cross-browser/cross-device compatibility. Automated tests save time and costs by executing in a fraction of the time required for manual testing. Test automation conserves system resources by running overnight and in parallel, across multiple browsers and platforms. Automation also frees test personnel from routine tests so that they can focus on more challenging and exploratory testing.  The improved test coverage possible with test automation creates confidence that an application is ready for release with the quality that users demand.
Business applications can fail when an unexpected error occurs. This error could occur due to a data error (an unexpected data input or a wrong data input), an environment error (an in frastructure related error), a programming error, a human error or a work flow error. When a business application fails one needs to fix the business application error as soon as possible so that the business users can resume their work. This work of resolving business application errors is known as business application support.
Social media marketing is essential to small business success. Social media enables you to reach your leads and customers for a fraction of the price of a traditional ad campaign, making it extremely effective. When you consider that so many people use social media, it is also where your customers are—and that means your brand should be there, too. Here are the best marketing tools for social media.

Interactive home pages. Some small businesspeople love working with numbers, but many just want to sign on to their accounting application, do what's needed, and move on. Interactive home pages, or dashboards on these websites play two primary roles. First, they flag tasks that need attention and provide a bird's-eye view of your finances, with graphs, charts, and tables that quickly summarize real-time income, expenses, and cash flow. Second, most of these sites' dashboards contain links to working screens, so you can pay a bill or send an invoice or transfer funds between accounts—whatever needs to be done that day.
I think we can all agree that automation is a critical part of any organization's software delivery pipeline, especially if you call yourself "agile." It's pretty intuitive that if you automate testing, your release cycles are going to get shorter. "So, if that's the case," you might say, "why don't we just automate everything?" There's a good reason: automation comes with a price.

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