Eventually, someone has to write the code. Even if the record/playback tool claims to be codeless, sooner or later your software will produce dates that need to be compared to today's date and formatted, and you'll need to drop down into some kind of code editor. The person writing the code is probably not a professional programmer, but even were that so, it is tempting to focus more on getting the code done than on doing it well.
Software tests have to be repeated often during development cycles to ensure quality. Every time source code is modified software tests should be repeated. For each release of the software it may be tested on all supported operating systems and hardware configurations. Manually repeating these tests is costly and time consuming. Once created, automated tests can be run over and over again at no additional cost and they are much faster than manual tests. Automated software testing can reduce the time to run repetitive tests from days to hours. A time savings that translates directly into cost savings.

Infusionsoft Complete can track up to 10,000 contacts for you, but Infusionsoft also offers less complex programs that accommodate less if you don’t need this capacity. You can live-record interactions with clients or customers and incorporate comments or details regarding how “hot” they are, as well as their preferences or quirks. You or an employee can call up the file before meeting with someone and get a quick rundown of what you can expect.
A cloud-based solution provided over Appium’s open-source system, Kobiton allows you to use real phones using its awesome feature. You can perform both mobile app testing and mobile web test runs, and flit between manual and automated options – so you can always go back to the old-fashioned hands-on method if you feel the urge. You can also build your own customised test cloud using Kobiton’s Device Lab Management feature.
Citrus Framework is an automated testing tool with integration framework for messaging protocols and data formats. HTTP, REST, JMS and SOAP can all be tested within the Citrus Framework, outside of broader scope functional automated testing tools such as Selenium. Citrus will identify whether the program is appropriately dispatching communications and whether the results are as expected. It can also be integrated with Selenium if another front-end functionality testing has to be automated. Thus, this is a specific tool that is designed to automate and repeat tests that will validate exchanged messages.

The reality is, there is no “better” or “worse” in the automated vs. manual debate, there’s just “different.” Each approach has its own advantages and disadvantages. Manual testing is performed by a human sitting in front of a computer carefully going through application via SQL and log analysis, trying various usage and input combinations, comparing the results to the expected behavior and recording the results. Automated testing is often used after the initial software has been developed. Lengthy tests that are often avoided during manual testing can be run unattended. They can even be run on multiple computers with different configurations.
BeeBills is an automated invoicing software with features designed to make the invoicing process simpler for both businesses and their consumers. You can send automatically scheduled reminders to customers to pay invoices among other features. The company is based in Norway, but the product is marketed and meant for businesses in the United States and United Kingdom. beebills.com
Available in both open source and commercial versions, Sahi is centered around web-based application testing. Sahi is used inside of a browser, and can record testing processes that are done against web-based applications. The browser creates an easy-to-use environment in which elements of the application can be selected and tested, and tests can be recorded and repeated for automation. Playback functionality further makes it easy to pare down to errors.
Selenium Testing Tools Cookbook is an incremental guide that will help you learn and use advanced features of Selenium WebDriver API in various situations for building reliable test automation. You will learn how to effectively use features of Selenium using simple and detailed examples. This book will also teach you best practices, design patterns, and how to extend Selenium.
Formerly Outright, Go Daddy Online Bookkeeping imports data from your bank, credit cards and sales accounts, such as Amazon and Etsy. It categorizes your sales and expenses, then uses this data to prepare your Schedule C taxes. You can also use this software to create, send and track invoices, accept invoice payments online and send late payment reminders. outright.com

If your team members all have Google accounts (and why wouldn't they?), sharing files and collaborating on them simultaneously and in real-time is a snap with Google Docs. A word processor and spreadsheet are your only choices--no free-form whiteboarding here--but the service is free and easy as pie to operate. Upgrading to the Premier Edition brings extra space (a 25GB limit versus 7GB for free) and a conference-room scheduling system. (Standard Edition is free)

Quickbooks has been around forever, and for good reason. The tool scales quickly from individual freelancers to small businesses to multinational enterprises, and offers lots of great business add-ons like payroll and payroll tax preparations. The most basic plans track payments, expenses, and invoices with a full reporting suite that gives small businesses deep insight into where their money comes from and goes to.

Timecamp is a one-solution-fits-all business management solution that comes with a time tracker with computer activities, productivity monitoring, attendance tracking, integrations and more. The software tracks time automatically so you don’t have to worry about spending hours on figuring out how to do it. TimeCamp offers you an intuitive interface to get your team on board effortlessly.
Instead of creating the "tests" at the end, I suggest starting with examples at the beginning that can be run by a human or a software system. Get the programmer, tester, and product owner in a room to talk about what they need to be successful, to create examples, to define what the automation strategy will be, and to create a shared understanding to reduce failure demand. My preference is to do this at the story level — what some might call a minimum marketable feature — which requires a half-day to a week of work. George Dinwiddie, an agile coach in Maryland, popularized the term "the three amigos" for this style of work, referring to the programmer, tester, and analyst in these roles. Another term for the concept is acceptance test-driven development.
TL;DR: Testing is a sophisticated task that requires a broad set of skills and with the means currently available cannot be automated. What can (and should) be automated is regression testing. This is what we usually refer to when we say test automation. Regression testing is not testing, but merely rechecking existing functionality. So regression testing is more like version control of the dynamic properties of the software.
TestPlant eggPlant is a niche tool that is designed to model the user’s POV and activity rather than simply scripting their actions. Testers can interact with the testing product as the end users would, making it easier for testers who may not have a development or programming background. TestPlant eggPlant can be used to create test cases and scenarios without any programming and can be integrated into lab management and CI solutions.