The next phase in the evolution of business software is being led by the emergance of Robotic Process Automation (RPA), which involves identifying and automating highly repetitive tasks and processes, with an aim to drive operational efficiency, reduce costs and limit human error.[4] Industries that have been in the forefront of RPA adoption include the Insurance industry, Banking and Financial Services, the Legal industry and the Healthcare industry.
Anyone who says their business "runs itself" probably owes a great debt of gratitude to a small army of software applications and Web services that tirelessly feeds the machine from behind the scenes. From creating and storing documents and staying on top of e-mail to keeping the books and getting teams working together, it takes a lot of code to run a business, or at least to run it well. But setting up your company isn't as easy as just fishing apps out of a barrel. You want the best you can get, and at a price that isn't through the roof.
This web-based human resource management software automates virtually all HR processes, including employee benefits, holidays and payroll management, all from a single dashboard. It likewise can generate reports which can be used in coming up with valuable business insights. The app assists staff in managing and coordinating HR functions by providing them with additional user permissions.

Test automation tools can be expensive, and are usually employed in combination with manual testing. Test automation can be made cost-effective in the long term, especially when used repeatedly in regression testing. A good candidate for test automation is a test case for common flow of an application, as it is required to be executed (regression testing) every time an enhancement is made in the application. Test automation reduces the effort associated with manual testing. Manual effort is needed to develop and maintain automated checks, as well as reviewing test results.


With capability and frugality firmly in mind, we rounded up 25 of our favorite software tools and Web services that we deem the best for powering small and medium-size businesses. Of course, not every business needs every type of program or service, but if your small business could use some help in any of the categories below, our list will give you a pretty good shot at picking a winner.
No one has jumped into the desktop accounting software arena for over two decades. The survivors of what was once a crowded field have been around since the early 90s. They are QuickBooks (the desktop version), Sage 50c (which started its life as Peachtree Accounting), and AccountEdge Pro (formerly MYOB), the latter two of which are included in the table above.
QA professionals know that UI testing is essential to a comprehensive test strategy, because it provides critical feedback from the user’s perspective. But this requires significant effort: validating visual details like images, colors, and fonts as well as every aspect of the application’s functional behavior — including its controls, navigation, error messages, data entry handling, and more. Comprehensive GUI testing is time-consuming and expensive, especially when tests must be repeated as part of a regression suite or for cross-browser/cross-device compatibility. Automated tests save time and costs by executing in a fraction of the time required for manual testing. Test automation conserves system resources by running overnight and in parallel, across multiple browsers and platforms. Automation also frees test personnel from routine tests so that they can focus on more challenging and exploratory testing.  The improved test coverage possible with test automation creates confidence that an application is ready for release with the quality that users demand.
Bugfender does not require any physical installation – it can be simply loaded onto any user’s device, even if it’s an obscure model you’ve never heard of. It logs 24-7, so you don’t just get crash reports – you get a forensic view under the hood of your application, even when things are running smoothly, and you get a breakdown of all the devices using your product, which is great for customer service.

Here’s a disarming stat: only 2.5% of companies finish every project they start. A Gartner report reveals that only 5% of companies use just one project management tool. This indicates a need for an “all-in-one” solution that helps employees reduce the amount of time they spend switching between apps. Here are three great solutions to get you started.
In software testing, test automation is the use of special software (separate from the software being tested) to control the execution of tests and the comparison of actual outcomes with predicted outcomes.[1] Test automation can automate some repetitive but necessary tasks in a formalized testing process already in place, or perform additional testing that would be difficult to do manually. Test automation is critical for continuous delivery and continuous testing.
By and large, business software is likely to be developed to meet the needs of a specific business, and therefore is not easily transferable to a different business environment, unless its nature and operation is identical. Due to the unique requirements of each business, off-the-shelf software is unlikely to completely address a company's needs. However, where an on-the-shelf solution is necessary, due to time or monetary considerations, some level of customization is likely to be required. Exceptions do exist, depending on the business in question, and thorough research is always required before committing to bespoke or off-the-shelf solutions.
Test automation eases this burden by automating the tracking and managing of all those testing needs, including how much of the system different tests cover and what other types of testing might be required to cover all the moving parts. In doing so, test automation goes a long way toward helping ensure that teams maintain a high standard of quality at all points along the pipeline. Additionally, it allows testers to focus more time and effort on creating effective test cases to ensure the quality of the software since they’re no longer bogged down in managing all the minutia of testing needs.
Worst case, your testers spend all day maintaining the automation false failures, adjusting the test code to match the current system, and rerunning them. This might have some marginal value, but it is incredibly expensive, and valuable only when the programmers are making changes that routinely cause real failure. But that's a problem you need to fix, not cover up with the Band-Aid of testing tools.
TestPlant eggPlant is a niche tool that is designed to model the user’s POV and activity rather than simply scripting their actions. Testers can interact with the testing product as the end users would, making it easier for testers who may not have a development or programming background. TestPlant eggPlant can be used to create test cases and scenarios without any programming and can be integrated into lab management and CI solutions.
Freshdesk can be purchased on its own or can be purchased along with their sales, marketing, calling, chat, and collaboration tools. The most basic customer service desk plan is free for unlimited users, but has limited capabilities. Most teams will outgrow that tier fairly quickly just based on the need for efficiency, but the rest of the tiers are fairly affordable for small businesses. Freshdesk also makes it clear that you own your data, and you can export it from their systems at any time, which means you’re not locked in once you start.
Another common misconception about automated testing is that it undermines human interaction. In all honesty, automated testing is more clear-cut and faster than what humans could do without suffering extensive human errors, so this misconception is understandable. That said, products like TestComplete are designed to facilitate a collaborative approach by including features that allow co-workers to go through a piece of test coding and comment on the script.
Social media marketing is essential to small business success. Social media enables you to reach your leads and customers for a fraction of the price of a traditional ad campaign, making it extremely effective. When you consider that so many people use social media, it is also where your customers are—and that means your brand should be there, too. Here are the best marketing tools for social media.
Spendesk equips businesses and organizations with a set of tools for efficient company expense management and monitoring. Controlling company budget is easily done by allocating a fix amount of money to an employee’s virtual card and accordingly records all transaction details in real-time, allowing for easy spend monitoring and preventing unwanted overspending.
The move to agile has led many teams to adopt a pyramid testing strategy. The test automation pyramid strategy calls for automating tests at three different levels. Unit testing represents the base and biggest percentage of this test automation pyramid. Next comes, service layer, or API testing. And finally, GUI tests sit at the top. The pyramid looks something like this:

Email is a fantastic invention, but it is missing a few key features out of the box. For example: the ability to send emails later, if you don’t get a response. And notifications on which emails are awaiting your reply. Boomerang helps emails flow in and out of your inbox more easily, preventing the dreaded buildup of drafts, unreads and messages you’re “just saving for later” instead of archiving them.


Odoo is an all-in-one business management software that offers a range of business applications which forms a complete suite of enterprise management applications. It covers CRM, eCommerce, accounting, inventory, sales, and project management. Odoo apps are perfectly integrated with each other, allowing you to fully automate your business processes.
The next phase in the evolution of business software is being led by the emergance of Robotic Process Automation (RPA), which involves identifying and automating highly repetitive tasks and processes, with an aim to drive operational efficiency, reduce costs and limit human error.[4] Industries that have been in the forefront of RPA adoption include the Insurance industry, Banking and Financial Services, the Legal industry and the Healthcare industry.
Fundraising software is a variety of tools developed to make fundraising efficient, effective and easier for your organization and donors. This is utilized by organizations to streamline fundraising efforts and ease logistical challenges to focus on establishing stronger donor relationships and driving more donations. It comes in various types depending on the campaigns you are…
TestComplete provides an open platform for you to easily build continuous testing frameworks to test non-stop with a runtime engine and distributed testing. Execute a faster continuous delivery process by automating GUI tests on remote computers and synchronizing test projects on the go. Unlike other automated tools, TestComplete enables continuous testing with integrations to top CI systems like Jenkins, and SCMs like Git.

Spendesk equips businesses and organizations with a set of tools for efficient company expense management and monitoring. Controlling company budget is easily done by allocating a fix amount of money to an employee’s virtual card and accordingly records all transaction details in real-time, allowing for easy spend monitoring and preventing unwanted overspending.


As most people in the software industry know, there are distinct differences between manual testing and automated testing. Manual testing requires physical time and effort to ensure the software code does everything it’s supposed to do. In addition, manual testers have to make a record of their findings. This involves checking log files, external services and the database for errors. If you’re familiar with manual testing, you know this process can be extremely time-consuming and repetitive.
GetResponse is best known as an email marketing platform, but they’ve expanded their offerings significantly in the past couple of years with CRM, webinars, and marketing automation tools. The GetResponse marketing automation is built around drag-and-drop workflows that you can set up to mimic customer journeys through your website and toward conversion.
Manage relationships with contacts, leads, customers, and vendors with Capsule. This online CRM pulls everything you know about a company or contact into one place, and gives easy access to everyone who needs it. Sales, marketing and customer success teams can easily see what their team has been doing, centralizing data and avoiding double-emailing or manual checks.
Continuous testing is the process of executing automated tests as part of the software delivery pipeline to obtain immediate feedback on the business risks associated with a software release candidate.[14][15] For Continuous Testing, the scope of testing extends from validating bottom-up requirements or user stories to assessing the system requirements associated with overarching business goals.[16]

As we can see, each of these automation tools has unique features to offer in addressing the growing challenges of software automation in the years ahead. Most provide capabilities for continuous testing and integration, test managementing, and reporting. They all support increasing automation needs for Web and Mobile testing. However, intelligent testing and smart analytics for adaptive and heterogeneous environments are still something to be desired for automation tools.


Gauge is produced by the same company that developed Selenium. With Gauge, developers can use C#, Ruby, or Java to create automated tests Gauge itself is an extensible program that has plug-in support, but it is still in beta; use this only if you want to adopt cutting-edge technology now. Gauge is a promising product and when it is complete will likely become a standard, both for developers and testers, as it has quite a lot of technology behind it.
Hubspot calls themselves an inbound marketing and sales software, but the software modules come as stand alone or integrated marketing, CRM, and sales tools. The CRM is always free, and sales and marketing tools start at $0 and scale from there. From website building tools to lead generation and tracking modules and drip campaigns, Hubspot covers all the bases.
Test automation helps in reducing regression testing time and cutting down the time to market with significant cost savings on a long-term basis. However, a clear automation strategy and roadmap are key to ensuring the right return on investment on your automation initiatives. With disparate application architecture, multiple environments, third-party integrations and multiple user devices, a standardized and consistent automation approach is needed to ensure high reusability, ease of maintenance and lower upfront costs.

Test automation on the other hand is the automated execution of predefined tests. A test in that context is a sequence of predefined actions interspersed with evaluations, that James Bach calls checks. These checks are manually defined algorithmic decision rules that are evaluated on specific and predefined observation points of a software product. And herein lies the problem. If, for instance, you define an automated test of a website, you might define a check that ascertains a specific text (e.g. the headline) is shown on that website. When executing that test, this is exactly what is checked—and only this. So if your website looks like shown in the picture, your test still passes, making you think everything is ok.
During a recent consulting assignment, a tester told me he spent 90 percent of his time setting up test conditions. The application allowed colleges and other large organizations to configure their workflow for payment processing. One school might set up self-service kiosks, while another might have a cash window where the teller could only authorize up to a certain dollar amount. Still others might require a manager to cancel or approve a transaction over a certain dollar amount. Some schools took certain credit cards, while others accepted cash only. To reproduce any of these conditions, the tester had to log in, create a workflow manually, and establish a set of users with the right permissions before finally doing the testing. When we talked about automation approaches, our initial conversation was about tools to drive the user interface. For example, a batch script like this:

If any similar business application errors occurred in the past then the issue resolution steps are retrieved from the support knowledge base and the error is resolved using those steps. If it is a new support error, then new issue resolution steps are created and the error is resolved. The new support error resolution steps are recorded in the knowledge base for future use. For major business application errors (critical infrastructure or application failures), a phone conference call is initiated and all required support persons/teams join the call and they all work together to resolve the error.
You can buy the QuickBooks disc for a “one-time” cost or download the super-duper version for some more dough, but you’ll probably end up footing the bill for upgrades in future years (and the upgrades cost almost as much as the original software). And some of the software’s features and reports just aren’t necessary for small businesses, so you might end up with a lot you can’t use. QuickBooks Pro accommodates up to three users, but the second two will cost you extra, too. It’s only compatible with Windows.
Billy is attractive, basic accounting software for small service-oriented businesses. With it, you can create quotes, estimates and invoices, record expenses and generate reports. It connects to your business bank and credit card accounts to automatically download transaction data and has a proactive reconciliation process that predicts matches. It has an iPhone app and a Chrome extension for capturing receipts. billyapp.com
The testing of all desktop, web and mobile applications could be done easily by using Ranorex. It has a number of automation testing tools. Reusable test codes, GUI recognition, bug detection, Record and playback, Integration with various tools, etc. Are certain other highlights of Ranorex. Your automation testing goals can be achieved quickly by using this tool.
Ranorex Studio produces straightforward and comprehensive test reports to reduce debugging time. View reports in Ranorex Studio, or formatted as a PDF and sent automatically by email. To get the fastest feedback, you can even view reports while testing is in progress. Choose whether or not to generate detailed logs, produce a JUnit-compatible report, or create a custom report template. Debug errors by jumping straight from the test report to the failed step in the test case. Use Ranorex predefined report levels to select messages by type such as “warning” or “error,” and include screenshots and snapshots in reports to aid in the debugging effort.

While programmers are waiting for feedback, they start the next thing, which leads to multitasking. Eventually, someone re-skins the user interface, and, unless there is some sort of business logic layer in the tool, all checks will fail and you will be left with no easy way to revise the system. In an attempt to just get done, teams revert to human exploration, the automation becomes even more out of date, and, eventually, it will be thrown away.


Some business applications are built in-house and some are bought from vendors (off the shelf software products). These business applications are installed on either desktops or big servers. Prior to the introduction of COBOL (a universal compiler) in 1965, businesses developed their own unique machine language. RCA's language consisted of a 12-position instruction. For example, to read a record into memory, the first two digits would be the instruction (action) code. The next four positions of the instruction (an 'A' address) would be the exact leftmost memory location where you want the readable character to be placed. Four positions (a 'B' address) of the instruction would note the very rightmost memory location where you want the last character of the record to be located. A two digit 'B' address also allows a modification of any instruction. Instruction codes and memory designations excluded the use of 8's or 9's. The first RCA business application was implemented in 1962 on a 4k RCA 301. The RCA 301, mid frame 501, and large frame 601 began their marketing in early 1960.

Integration requirements. While many business management systems are designed to handle the entirety of a business’s operations, you may need or want to supplement your business management software with a stand-alone application. For example, a construction firm might need estimating and takeoff software that integrates with their business management suite.


API driven testing. A testing framework that uses a programming interface to the application to validate the behaviour under test. Typically API driven testing bypasses application user interface altogether. It can also be testing public (usually) interfaces to classes, modules or libraries are tested with a variety of input arguments to validate that the results that are returned are correct.
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